Art Direction, Branding
I led the creation of a strong visual identity for a phone service company, focusing on its cultural appeal. This involved naming the brand, designing a memorable logo, and establishing its overall look. I also made posters, merchandise, and ads to promote it. And I created eye-catching visuals for social media.

To make sure the brand stood out, I carefully picked vibrant colors and used them with grayscale images to highlight our graphics. I added a fun, vintage feel with pixelated filters, capturing the essence of both culture and telecommunications. I also drew characters to represent users and employees, giving our brand a friendly touch. These visuals reflect our brand’s values and make it adaptable for different uses.




[WHAT] Graphic Design, Art Direction
[WHERE] Australia


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