Art Direction, Layout & Design
I was responsible for producing Mexicana's SS24 lookbook, which showcased their handmade boots collection. The main objective was to keep the focus on the photos, creating an immersive experience that truly captured Mexicana's essence. I oversaw the layout of each page, carefully balancing the intricate display of the boots with an overall airy feel throughout the pages.

Furthermore, I meticulously retouched all the photos to ensure they seamlessly complemented the lookbook's aesthetic. My aim was to highlight the intricate beauty of the boots while maintaining a sense of spaciousness across the pages. The resulting lookbook is not only visually engaging but also authentically represents Mexicana's lively spirit and vibrant energy.


[EMAIL] alexandra.dubuc7@gmail.com
[BE] https://www.behance.net/alexandradubuc

[WHAT] Graphic Design, Art Direction
[WHERE] Australia


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